Series Elite takes covers off race spec car and announces title sponsor

10 Jan 19

Series Elite, the new race series that will cater exclusively for drivers aged 40 and over, have taken the covers off its first Jaguar SVO Project 8 car at the Autosport Show International and announced SmarTrack as its title sponsor.

Taking pride of place at the NEC Arena in Birmingham, the jaw-dropping V8 machine will be capable of speeds of almost 200mph and is fitted with an FIA approved roll cage, as well as Corbeau seat and harnesses.

The car is the first of the grid being built by Jaguar and has been converted to race specification by Slidesports’s Mark Jenkins.

In addition to the car being unveiled, SmarTrack have also been announced as Series Elite title sponsor in a multi-year agreement which will see branding on each car, trackside, in the paddock and across all marketing communications.

SmarTrack is a multiple award winning stolen vehicle tracking systems brand and the category will be known as SmarTrack Series Elite for the forthcoming campaign.

Graeme Glew, Series Elite CEO, said: “It is another milestone on our journey to the first race today with the unveiling of our race car and the signing of a title sponsor, with SmarTrack stolen vehicle recovery systems joining us.

“It gives me great pleasure to welcome SmarTrack on board and thanks to their commitment and that of our other partners, we can build a great new series with high profile brands that reflect the premium quality of our drivers and events.

“I’ve been developing SmarTrack Series Elite for over two years and working with Jaguar Land Rover’s Special Vehicle Operations (SVO) to produce the quality, build and performance of race car that we need for the series during this time, so to bring this to fruition with the unveiling of the race-spec car in Birmingham today is fantastic.”

SmarTrack’s Gavin Hennessey added: “This is a great opportunity for SmarTrack to be working with the new, exclusive race series for amateur racing drivers using the latest Project 8 Jaguar SVO P8 vehicles and race technology.”

The inaugural season of SmarTrack Series Elite kicks off at Brands Hatch in May before visits to Silverstone, Donington Park, Snetterton and Portimao.